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AmbITion Roadshow with Arts Council England, London

AmbITion Roadshow with Arts Council England, London

Thursday, July 16, 2009 from 10:00 AM - 6:00 PM (GMT)

London, London

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AmbITion and Arts Council England, London invite you to the AmbITion/Digital Opportunities Roadshow
Organisations 2.0, the RFO in the Digital Age
This AmbITion Roadshow is part of the Art Of Digital London, a programme for Arts Council London RFO's and other interested arts organisations in London who want to enhance their digital strategies, use digital tools effectively and share resources. The AmbITion Roadshow is a hands on practical day, followed by a day-long symposium. We're running the events back-to-back on 16th and 17th July, at Lilian Bayliss, Sadler's Wells. Please sign up for the AmbITion Roadshow on 16th July here, and sign up for the Symposium on 17th July here: http://www.meetup.com/Art-of-Digital-London


The AmbITion Roadshow is a day of exploration, exposition, conversation and critical thinking around the digital opportunities for organisations as you think about artistic practice, organisational and audience development and business models in our digital age. Gain practical hands on experience of the Web 2.0 environment with hands-on sessions to inspire and provoke creative thinking on how to integrate Web 2.0 into your organisation. The Roadshow will showcase some of the most exciting models via talks, masterclasses and practical immersive sessions, and show you how to use them to their full potential. We will try to answer the following questions:
  • What technology and tools are available?
  • How do I use it?
  • Why would I want to use it - what are the benefits?
  • What does it mean for the artistic and creative process?
  • What does it mean for our management and organisational environment?
  • What role can technology play in audience development?
  • What about the future?
    • Why?
    The phrase Web 2.0 is being increasingly used, but often with little understanding of what it means. Web 2.0 offers genuine interactivity. It’s a two-way process that enables us to build communities, engage in dialogue and enrich experiences. This can include websites, YouTube, MySpace, Second Life, Facebook, mobile technologies among many others. This is not about grafting a token ‘digital’ strand to our activity, it's about changing the way we do things, as our audiences are. The good news is it doesn't need to be difficult, or expensive.
    Who?
    Chief executives, directors and senior managers of Arts Council regularly funded organisations should attend this opportunity to get thinking, get immersed and get participating with digital opportunities.
    When?
    16th July 2009
    How much will it cost?
    The event is free to the Arts Council’s regularly funded organisations.
    Where?
    Lilian Baylis Studio, Sadler's Wells Islington, London
    AMBITION AGENDA - Thursday 16th July
    Chaired by Bill Thompson
    10.00am Tea/Coffee
    10.20am: Get Thinking!
    Welcome from Arts Council England, London. An overview of the Arts Council England's new corporate priority strand, Digital Opportunity.
    10.35am: Introduction to the world of 2.0 by Hannah Rudman of AmbITion
    Hannah will give a speedy overview of the AmbITion project, explain the focus of the roadshow and talk about why digital development is essential for the arts sector. Explaining how changes in socio-economic and cultural behaviours affect the landscape in which we work, Hannah will show how digital developments create benefits and opportunities for any arts organisation. For more information on Hannah and her work visit: www.consultrudman.com
    11.00am: Keynote: Alex Fleetwood
    Alex Fleetwood founded Hide and Seek, the UK's first festival of social games and playful experiences, in 2007. As well as Hide and Seek, Alex has produced projects including The Eternity Man, a film opera for Channel 4, and The Soho Project, an ARG for the London Games Festival. He recently produced Last Will, the prototype of a hybrid real world / online experience with Punchdrunk and HP Labs. Alex is a member of the ACE delegation to SXSWi, sits on the London artists advisory panel for Artists Taking the Lead and is a member of the Courvoisier Future 500. www.hideandseekfest.co.uk
    11.45am: Comfort Break and Coffee
    12.00pm: Performance from Peter Gregson
    Peter is an award winning cellist and pioneer of contemporary music, reinvigorating the classical genre by embracing contemporary culture and technologies. As well as a rigorous international schedule Peter is currently collaborating with London based digital communications agency Outside Line to create a series of concerts called The Words on The Wall, which focus on new ways to engage the audience by using new tools and spaces.www.petergregson.co.uk

    12.10pm Case Study: Ludus Dance, James Wooldridge
    James will present a case study of the Ludus Dance journey through digital development, the results and the lessons learnt.www.ludusdance.org
    12.50pm: Questions from the floor and debate with the morning’s speakers
    1.15pm: Lunch & Networking.
    2.00pm: Performance from Peter Gregson.
    2.10pm: Introduction to the AmbITion London online social network and the Get Immersed! Workshops and Seminars.
    2.15-4.20 pm Get Immersed! Workshops and Seminars:
    Parallel sessions looking at practical things you can do to turn your organisation into a Web 2.0 organisation. There is a choice of sessions, each session runs twice for one hour each, please choose two.
    1. Social networking & mobile networking masterclass
    An opportunity to take your first steps in to social media. A hands on short workshop looking at tagging and feeding your website effortlessly, creating a page turning on line brochure, mobile live streaming and your very own voice to text service. This is a quick glimpse in to the potential of social media, and how the web can be integrated to work for you and your organisation. For the workshop you will require: Sign up to the Amb:IT:ion digital opportunities network (You will access your profile page during the workshop); Wi-Fi enabled laptop; Mobile phone capable of text messaging. www.pcmcreative.com 30 people maximum per session.
    2. Participation 2.0 Masterclass with OurManInside
    Social technologist Christian Payne is: www.OurManInside.com He will talk about his exploits using the latest social media devices and platforms and give everyone from beginner to expert new ideas about how to get audiences and stakeholders - and even politicians - engaging with you. 50 people maximum per session
    3. Digital Video for Beginners Masterclass
    If you’ve ever wanted to create digital video, this is the workshop for you. Lets Go Global, an Internet TV and digital video production company, will give insight into what content might exist in your organisation, and how you might capture and disseminate it! www.letsgoglobal.tv. 25 people maximum per session
    4. Intellectual Property Advice Masterclass
    OWN-IT will give an overview of the intellectual property (IP) issues around digital content and some of the solutions. Intellectual property advice from people who know that content and live experience is the business of the arts.www.own-it.org. 30 people maximum per session.
    5. Innovation & Collaboration: best and next practices – Mission Models Money Masterclass
    Rohan Gunatillake from Missions Model Money will explore how open innovation and new forms of collaboration can be used to make the world a better place. In this session Rohan will take you through a whistlestop tour of how businesses, public services and the creative industries are taking advantage of the new participatory culture enabled by new technology and ask provocative questions of how they may apply to the cultural sector. 30 people maximum per session.
    4:30pm Get Participating! Twitter Masterclass and Signposting to Resources
    4.45pm: Question Time & Plenary
    A chance to debate with the workshop speakers, ACE and the AmbITion team about digital development and reflect on the themes of the day.
    5.00pm: Closing remarks and Close

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    Art of Digital Symposium - 17th July 2009
    Photobucket
    ‘Do The Arts Speak Digital?’ : Symposium
    in association with Guardian and Resonance FM.
    Venue: Sadler's Wells.
    Audience: All arts organisations in London regularly funded by the Arts Council.
    Sign-up.
    Social Network
    The AmbITion Digital Opportunities Network London has now been launched! Join here:  launched one week before the event. It is a social network, a place for you to discuss, share collaborate on your own regional network. Watch this space to signup and join the conversation!
    Producing Digital Shorts
    AmbITion’s digital content producers will rove around gathering footage, interviews and vox pops to create short digital videos that can be accessed by all after the event
    Virtual Programme
    This will run through the day, and be available after the event
    Accommodation
    You can find a list of hotels in Islington, London here.
    When

    Thursday, July 16, 2009 from 10:00 AM - 6:00 PM (GMT)

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    Where
    Lilian Baylis Studio, Sadler's Wells
    Rosebery Avenue
    London, London EC1R 4TN
    United Kingdom



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    What is AmbITion?

    AmbITion is a change programme for the arts and cultural sector – helping organisations achieve their 21st century sustainability ambitions through implementing integrated IT and digital developments.

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